Brand Storytelling: How to Use Narrative to Sell #Brand #Storytelling

D&AD have partnered with Creative Skillset and FutureLearn to bring you a free online course exploring storytelling in the commercial creative industries. Join high profile creatives, including Sir Alan Parker, Peter Souter, Gary Hoff and Al MacCuish as they share practical advice about how to create compelling stories that sell products, brands and values.

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About The Author
- Peter Keates, founder & CEO Onopia and President Placesquare SAS, helps companies to improve their leadership with an innovative business model aligned with the strategy.