Découvrez en vidéo les coulisses de Kameleoon, la start-up avec une croissance à 3 chiffres, spécialisée dans l’A/B testing et la personnalisation marketing.

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V1, échec, pivot, début de traction … découvrez par quelles étapes ils sont passés pour développer leur techno qui vous permet de cumuler des miles aériens pour tous vos achats en ligne.

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Découvrez comment HEC et Ecole 42 s’associent pour permettre à leurs étudiants de lancer leurs startups en 9 semaines grâce à l’écosystème tech français.

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Jake Knapp, partner at Google Ventures and author of Sprint, describes to Inc. associate editor Kevin Ryan how top startups use a week-long ‘design sprint’ to incubate new concepts.

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One of the hardest things about business is how to figure out whether your ideas will succeed in the market. We created the sprint process to give companies a powerful tool for answering these kinds of questions. In our book on sprints, we explain how to use customer interviews as a way of fast-forwarding to […]

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Your sprint began with a big challenge, an excellent team — and not much else. By Friday, you’ve created promising solutions, chosen the best, and built a realistic prototype. That alone would make for an impressively productive week. But you’ll take it one step further as you interview customers and learn by watching them react to your […]

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On Wednesday, you and your team created a storyboard. On Thursday, you’ll adopt a “fake it” philosophy to turn that storyboard into a prototype. Learn about prototyping in this video from GV design partners Jake Knapp and John Zeratsky.

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By Wednesday morning of your sprint, you and your team will have a stack of solutions based on your sketches from Tuesday. That’s great, but it’s also a problem. You can’t prototype and test them all — you need one solid plan. Jake Knapp and John Zeratsky explain how to select the best ideas and weave them […]

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After a full day of understanding the problem and choosing a target for your sprint, on Tuesday, you get to focus on solutions. The day starts with inspiration: a review of existing ideas to remix and improve. Then, in the afternoon, each person will sketch, following a four-step process that emphasizes critical thinking over artistry. […]

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On Monday, you’ll kick off your sprint by sharing knowledge, understanding the problem, and choosing a target for the week’s efforts. Watch as Jake Knapp and John Zeratsky explain Monday’s activities and show examples from a real sprint

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