How Nike Uses Augmented Reality To Cater To Its Most Obsessed Fans #Nike

How Nike Uses Augmented Reality To Cater To Its Most Obsessed Fans

Nike’s Snkrs app uses both location-based alerts and augmented reality to help members score rare and limited-edition releases of sneakers.

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- Peter Keates, founder & CEO Onopia and President Placesquare SAS, helps companies to improve their leadership with an innovative business model aligned with the strategy.