Shinola Watches | This Built America #Ads #Watch

Shinola, founded in 2012 by Tom Kartsotis (the former CEO of Fossil), is on the surface a brand that riffs off the increasingly popular “Made in America” movement and the gritty resurgence of a once grand city: Detroit.

Shinola’s distinctly styled bicycles, watches and leather goods are assembled in the city—made mostly from goods produced throughout the U.S.


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- Peter Keates, founder & CEO Onopia and President Placesquare SAS, helps companies to improve their leadership with an innovative business model aligned with the strategy.