Turn Jobs-to-be-Done Theory Into Practice #JobsToBeDone #JTBD

Strategyn founder Tony Ulwick presents Outcome-Driven Innovation at the Business of Software event in Boston 2014.

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Category: Design Thinking
About The Author
- Peter Keates, founder & CEO Onopia and President Placesquare SAS, helps companies to improve their leadership with an innovative business model aligned with the strategy.